CHALLENGE:
Working with PH Creative, to answer Labcorp's demand to hire and retain both highly specialized niche roles and high-volume roles by capturing the emotions, dreams and aspirations of the people it reaches.
Working with PH Creative, to answer Labcorp's demand to hire and retain both highly specialized niche roles and high-volume roles by capturing the emotions, dreams and aspirations of the people it reaches.
INSIGHT:
There is an appetite, among leadership and employees to feel connected and aligned to one story and one purpose to keep discovering more and advancing together as a global organisation.
There is an appetite, among leadership and employees to feel connected and aligned to one story and one purpose to keep discovering more and advancing together as a global organisation.
OUTCOME:
A smart and engaging vehicle to carry Labcorp's messaging. Showing new staff and current staff the possibilities and potential of a career at Labcorp..
A smart and engaging vehicle to carry Labcorp's messaging. Showing new staff and current staff the possibilities and potential of a career at Labcorp..
DEVELOPMENT WORK
Previous alternative route work.
Previous alternative route work.
